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Inside the Mind of a Sales and Marketing Expert
Issues to consider when developing a content strategy.
Are you paying too much to acquire new customers and is it worth it?
5 Reasons why different types of automated contact strategies are important.
What Omnichannel Marketing is not vs what it is.

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Jewel on Why customer experience and retention are desirable – Not churn and burn.
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Jewel on Why it is beneficial to have a 360-degree view of your customer.
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Jewel on How to determine which market segment is your optimal target segment.

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