As a new business owner, increasing brand awareness is very important. With there being numerous channels on which you can share your message and reach your target audience, it is very important…
As a business owner, designing your ads/communication pieces (i.e., the creative side that your customers see, such as the pictures, videos, etc.) requires the use of components that will make…
If you didn’t know before then I’m telling you this now…. as a marketer, you are both a Picasso and an Einstein because marketing is an art and also a…
Metrics are the numbers game of marketing. They can provide you with information on how your business is performing in the market, how much you are spending, how and where…
Answer…. The Big Bad Wolf! If “The Big Bad Wolf” was a brand, then all these fairytales would have helped to build good brand awareness and a connection with customers,…
In days past, more people found sales to be very intimidating. Personally, I was terrified of selling and thought that I wouldn’t even be able to sell food to a…
Starting a new business can be very daunting, as there are so many things to learn and so many things that need to be done to ensure that you start…
You currently run a small family-owned business, but the goal is not for it to be small forever. You have grand plans of this small business one day becoming a…
As customers, when we think about marketing we may not even realize that there are different methods/approaches to marketing. All we know is that there are the types of ads/marketing…
When running a business, it is very important to be able to utilize the multitude of data (that you gather through the analytics tools that you set-up) to benefit your…